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Privacy Policy

Legal Disclaimer 

Effective Date: 26 July 2025

At Ten Toes, accessible at [www.tentoes.co.za], we are committed to protecting your privacy and ensuring that your personal information is collected and used properly, lawfully, and transparently in accordance with the Protection of Personal Information Act (POPIA) of South Africa.

1. Personal Information We Collect

When you interact with Ten Toes, we may collect and process the following personal information:

  • Full name

  • Email address

  • Contact number

  • Shipping and billing address

  • Payment details (securely handled via third-party payment providers)

  • Account login information (if applicable)

  • IP address and device/browser data (collected automatically)

2. How We Use Your Information

We use your personal information to:

  • Process and deliver your orders

  • Communicate order updates, promotions, or customer service messages

  • Improve our online store and customer experience

  • Comply with legal and tax obligations

  • Personalise your shopping experience

3. Sharing Your Information

We do not sell or rent your personal data to any third parties. We only share your data when necessary to provide our services, such as with:

  • Payment gateways (e.g. PayFast, PayPal)

  • Delivery/courier companies (e.g. The Courier Guy, Paxi)

  • Marketing platforms (only with your consent)

  • Government or legal bodies when required by law

4. Cookies and Analytics

Ten Toes uses cookies and similar tracking technologies to enhance your browsing experience. These tools help us:

  • Remember your cart and login preferences

  • Analyse site traffic and improve functionality

  • Offer tailored content and marketing

You can manage your cookie preferences through your browser settings.

5. Your Rights (Under POPIA)

As a South African consumer, you have the right to:

  • Access and correct your personal information

  • Request deletion of your data

  • Object to certain types of processing

  • Withdraw consent for direct marketing

To make a request, email us at: hello@tentoes.co.za

6. Data Security

We take data security seriously and implement industry-standard measures to protect your personal information from misuse, loss, or unauthorised access.

7. Children’s Privacy

Ten Toes is a baby store, but our website is intended for use by adults (such as parents and guardians). We do not knowingly collect personal data from children under 18 without parental consent.

8. Third-Party Links

Our website may include links to other websites (e.g. Instagram, payment portals). Please note that we are not responsible for the privacy practices of these third-party sites.

9. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in the law or our business operations. The latest version will always be available on our website.

10. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, you are welcome to contact us:

Ten Toes Trading
📧 Email: hello@tentoes.co.za
🌐 Website: [www.tentoes.co.za]
📍 Based in South Africa

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